FOR REVENUE TEAMS

Every team sees
a different customer.

Most NRR leaks trace back to a commitment no one tracked — a promise made in a sales call, a QBR, a renewal conversation. Soots captures what was promised across every customer touchpoint and surfaces renewal risk before it shows up in your forecast.

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Your teams talk to the same customer.
No one owns the renewal risk.

When commitments aren't tracked, every team works from a different version of what was promised. Gaps stay hidden until they become churn. Risk stays invisible until it hits NRR.

Four teams. One customer. No one owns the outcome.

Sales closes on promises no one records. CS walks into renewals blind. The gap between what was said and what gets delivered is where NRR leaks.

Without Soots
  • Sales closes — CS inherits promises no one tracked
  • Renewal risk stays invisible until it's too late
  • Handoff gaps become churn no one saw coming
  • NRR slips — and no one knows why
With Soots
  • Every promise captured — nothing falls through
  • Renewal risk surfaced before it hits the forecast
  • Sales handoffs that carry what was actually promised
  • NRR you can defend, not just report

Catch broken promises before they cost you a renewal

See the gap between what Sales promised and what CS inherited, before it turns into an escalation or a lost renewal you didn't see coming.

Know when a customer is at risk

See it in their language — in how they respond to your team, what they're not agreeing to, where expectations have quietly drifted. Before the QBR. Before the renewal call. Before they've already decided.

Stop setting expectations Delivery can't meet

Sales stops handing off ambiguity. CS stops learning what was promised after the customer reminds them. The same record, the same expectations, across every team that touches the account.

Nothing new for your team to fill in.
Every customer commitment, automatically tracked.

Every touchpoint, as it happens

Sales calls, QBRs, renewal conversations, support tickets, Slack — Soots reads them automatically. Your team changes nothing.

Built into a clear picture of what's at risk

Commitments, gaps, and renewal risks synthesized in real time — so every team sees where the account stands before the next conversation.

Every team, the same picture

Every team and every system works from the same picture. Nothing falls through the cracks between handoffs.

The commitments your CRM misses
are the renewals you lose

Soots reads every sales call, QBR, support ticket, and handoff note — and turns them into structured signals your team can act on before a renewal is at risk.

What Was Promised
Every commitment made in a sales call, QBR, or renewal conversation — visible to every team before the customer has to remind you.
Commitment
What's Still Open
Unanswered questions and open commitments that could derail the renewal — surfaced before your CS team walks into the account review.
Gap
Where Friction Is Building
Friction and resistance in customer conversations — detected early, before it becomes an escalation, a missed QBR, or a churn you explain in the board deck.
Risk
When Expectations Drift
When what Sales promised and what's being delivered start to diverge, your teams see it while there's still time to close the gap.
Alert

Your CRM captures what happened.
It doesn't capture what was promised.

Soots layers on top — capturing what was said across every customer conversation, and making the full picture available to every team that touches the account.

Keep your
CRM
Call recordings
Slack & email
Support tickets
Soots adds
What was promised in every conversation
What was promised — and what hasn't been delivered
Where renewal risk is building
What your team needs to do before it's too late
REST API
Native integrations
MCP-compatible
REST endpoint 
GET /api/v1/signals
Example response 
{
  "account_sensitivity":        "high",
  "escalation_risk":             "elevated",
  "open_commitments":            2,
  "outstanding_requirements":    ["SSO setup", "pricing review"],
  "recommended_tone":            "ownership + proactive escalation"
}

One clear picture of every customer.
Built automatically.

Protect NRR. Prevent surprise churn. Know where every renewal stands — without manual tracking, status calls, or guesswork.

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